{"product_id":"the-upf-50-dusty-camo-est-performance-rope-hat","title":"The UPF 50+ Dusty Camo “EST”  Performance Rope Hat","description":"\u003cp\u003eThe \u003cstrong\u003eDusty Camo “EST” UPF 50+ Performance Rope Hat\u003c\/strong\u003e takes our clean, heritage-inspired \u003cstrong\u003eEST design\u003c\/strong\u003e and puts it on a performance-driven camo five-panel built for hot trail days, lake weekends, hunting camp, fishing trips, road trips, off-road events, and every adventure where blending in with the outdoors still somehow makes you stand out.\u003c\/p\u003e\n\u003cp\u003eMade from \u003cstrong\u003e100% polyester twill\u003c\/strong\u003e, this hat combines \u003cstrong\u003eUPF 50+ protection\u003c\/strong\u003e, a soft-structured build, reinforced flip-up mesh stay, Hi-Pro crown, classic braid, flat bill, and adjustable snapback closure.\u003c\/p\u003e\n\u003cp\u003eIt’s technical enough for long days outside.\u003c\/p\u003e\n\u003cp\u003eClassic enough to wear every day.\u003c\/p\u003e\n\u003cp\u003eAnd the camo gives it exactly the kind of rugged personality we want from Dusty.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eEST. 2026 — Now With a Little More Camo\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eDusty EST design\u003c\/strong\u003e represents the beginning of the brand.\u003c\/p\u003e\n\u003cp\u003eThe roots.\u003c\/p\u003e\n\u003cp\u003eThe first chapter.\u003c\/p\u003e\n\u003cp\u003eAnd the belief that life usually gets better when you trade a little pavement for dirt.\u003c\/p\u003e\n\u003cp\u003ePut that design on camo and it just makes sense.\u003c\/p\u003e\n\u003cp\u003eBecause Dusty has always lived somewhere between:\u003c\/p\u003e\n\u003cp\u003eOutdoor culture.\u003c\/p\u003e\n\u003cp\u003eOff-road culture.\u003c\/p\u003e\n\u003cp\u003eFishing.\u003c\/p\u003e\n\u003cp\u003eCamping.\u003c\/p\u003e\n\u003cp\u003eMotorsports.\u003c\/p\u003e\n\u003cp\u003eBackroads.\u003c\/p\u003e\n\u003cp\u003eAnd the guys who own entirely too much camouflage despite insisting they “needed another one.”\u003c\/p\u003e\n\u003cp\u003eWe support the habit.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Dusty Gear Company ","offers":[{"title":"Harvest Duck Camo\/ Light Brown \/ ONE SIZE","offer_id":52303411151138,"sku":"19g61msng8ymn","price":38.0,"currency_code":"USD","in_stock":true},{"title":"Marsh Duck Camo\/ Olive Green \/ ONE SIZE","offer_id":52303411183906,"sku":"19g61msng8ymo","price":38.0,"currency_code":"USD","in_stock":true},{"title":"Mossy Oak Bottomland\/ Black \/ ONE SIZE","offer_id":52303411216674,"sku":"19g61msng8yms","price":38.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1009\/6148\/5090\/files\/ninjapod_media_265139_438321_12_FRONT.jpg?v=1786379586","url":"https:\/\/dustygearco.com\/products\/the-upf-50-dusty-camo-est-performance-rope-hat","provider":"Dusty Gear Company ","version":"1.0","type":"link"}